Who is your customer?

It is a good idea to look beyond just satisfying your customer when designing services and business systems? There are usually many stakeholders who have an interest in your solution, and who can affect its success.

This is the third in my series of articles for Enterprise Blueprints:

If you missed any of the articles, they are available here:

  1. Trade/Off
  2. Functional
  3. Who is your customer?

If you and your team would like to apply everything discussed in these articles in your architectural work, the Architecture Analysis course is a 2-day course that covers this material in depth, providing teams with the tools and knowledge to put it all into practice.

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